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More often than not various businesses have embraced mergers as a way of improving their services and making substantial profits. This not only accrues huge profits but acts as way of having various clients with different desires under one roof. 2016 is deemed as a year when different betting firms will try to join hands with various objectives among them maximizing profits.

World was in a shock when news circulated some months ago pertaining the possible merger of two gigantic firm; Paddy Power and Betfair. The two firms, one specializing in betting exchange while its counterpart as a bookmaker claimed that the resultant association would give rise to Paddy Power Betfair plc. This will be one of the biggest public online betting and gaming firm.

The merging of Betfair and Paddy Power both gaming and betting giants has brought a critical discussion on where the fate of the betting exchange business is heading to. Different analysts have been tasked with trying to explain the possibility source of the opportunity. Patrick Coffey of Barclays claims that each firm will be entitled to its function such that Paddy Power will engage in recreating its clients while Betfair on the other hand would be entitled with the sophisticating clients.

Betfair and Paddy Power have surprisingly announcement that the two would have a possible merger. The bookmaker and the betting exchange claimed that they are working on a possible association that would give rise to Paddy Power Betfair plc.