What do you get when you take experienced iGaming developers and turn them loose in a new company to spread their wings and innovate? You get a company called Genii. In an industry that longs for new blood and a fresh vision, Genii has entered the fray with both barrels blazing. While the company would still be considered to be in its infancy, it has already shown a knack for thinking outside of the box and using modern technology to help the online gaming industry keep moving forward. It's highly likely that you haven't heard of them yet, so read on to see what they're up to.
It's a great sign to see online gaming software developers popping up in countries located all over the world. Genii's headquarters are located in Wadala, Mumbai, Mahārāshtra, India. The company is the brainchild of Founder and Chief Executive Officer Dinesh Choudree who brought together a talented group of software developers from within the industry.
The company's vision has been to develop a proprietary turnkey gaming software platform that addresses all aspects of the business. Currently, the company holds gaming licenses from both the Malta Gaming Authority and the UK Gambling Commission. Both are considered to be among the highest rated in the business.
Genii spared no cost developing its software platform through partnerships with software, storage and hardware giants like Microsoft, Fusion-io and Dell. As a result of these partnerships, the company's software platform has become flexible enough to reside on a standalone server or within an on-premise environment that provides cloud storage capabilities and a highly scalable infrastructure.
The platform includes player tracking, a banking transaction module, loyalty tracking, marketing and promotion development and tracking, and a social media management tool. For casino owners and operators, the software will allow offering players access through both download mode (Mac and PC users) and instant play or Flash mode, which allows users to access the games straight from their web browsers. Additionally, Genii lays claim to be one of the largest mobile casino gaming providers in the world. Games are compatible with Apple, Android and Windows mobile operating systems.
While the software platform provides a solid backbone for a full-service software package, the games have been developed in a manner that allows them to be sold as part of the package or as separate entities that are easily integrated with other software platforms.
Currently, Genii's library includes over 130 games, mostly video slots and table games. Included in the games library is a series of games developed using patented Spin 16 touchscreen technology. The immediate success of these innovative games (released in May 2015) marks the beginning of a new revolution in video slot game development. Each of these games comes with great graphics and exciting audio-visual features that work well in a touchscreen environment.
You can read more about their original Player Connect suite and their automated processing system FLOW, among other products on Genii's official website.