Sky Betting & Gaming Going Strong with Exclusive Playtech Content

The partnership between Playtech and Sky Betting & Gaming is a match made in heaven, at least according to the recent reports and success across the industry’s prestigious award ceremonies. And it’s this level of trust and cooperation that just made both companies extend contracts across an exclusive Playtech Casino, dedicated Live Casino environment, as well as Bingo and dedicated Bingo game and network development.

Playtech, a leading omni-channel gaming software, systems and services supplier, has been supplying their award-winning content and services to the UK operator since August 2014. As live casino picked up in popularity, in April of this year, the developer finished building the largest next-generation live casino studio in Riga, Latvia, while closely working with Sky Betting & Gaming on developing a series of unique Sky Casino tables. This collaboration has been so fruitful that Sky won the 2017 eGaming Review award for Innovation in Casino and a top prize at Playtech’s own annual awards ceremony.

Everything from the live dealer uniforms to layouts and cards has been custom made to enhance the products and customer experience of Sky Casino players across all desktop and mobile devices. This includes games like roulette, blackjack, baccarat, Casino Hold’em, and HiLo.

Now that they’ve renewed the multi-product deal, Sky players will continue enjoying all of Playtech’s latest and most popular video slots as well. This includes the very latest addition Ice Cave, a Norse-themed slot with 20 pay-lines and exciting wild features. This is not to mention the DC Comics, Age of the Gods and many other progressive jackpot series, one of which recently struck £1.36m on mobile.

With that in mind, here’s what Mor Weizer, CEO, Playtech, thinks of the ongoing partnership: “Over the years we have developed a fantastic relationship with Richard and his team and we’re delighted Sky Betting & Gaming has signed a long-term, multi-product extension that brings together one of the UK’s best-performing and fastest growing UK sports betting and gaming operators and the industry’s best-performing software and technology supplier and, in turn, secures both our future growth."

He added: “This not only shows the huge strength our products have, but also the great trust and faith Sky Betting & Gaming has put in Playtech to deliver even greater results than it has already achieved. Sky Betting & Gaming is going from strength-to-strength and together I’m confident we can achieve many more years of great success.”

Richard Flint, CEO, Sky Betting & Gaming, remarked: “I’m delighted with the work that we’ve done with Playtech over the years and this new deal is a key part of our plans for continued growth across our biggest brands.”

That said, how do you find Sky’s exclusive Live Casino? Leave your comments below.